Small business success is really quite predictable because there are certain things you can and must do if you want to be successful. Most of us know when we're doing something that isn't working. This Tweet popped into my head when I read on a pickup truck "Some Assembly Required Handyman".…

In the classic movie "Wizard of Oz" we discover the person behind the curtain differed greatly from the persona of the Wizard. Does the image portrayed by your small business start-up differ from or match you as a person?

If you operate online you either have or will create an "Opt-In Offering" to build your list. Up till now there was no easy way to quickly "step out from behind the curtain" and reveal your true personality. Today, thanks to Social Networking, its fast and easy to…

Many small business at home start-up success stories are surprisingly similar. Yet, they are all uniquely different. What makes them unique is the actual person involved in telling their story is an individual who treasures the idea of becoming a successful small business owner for reasons that are deeply personal to them.

Small business success comes from learning and applying a number of basic principles or functions to a start-up business idea. What should be unique about business…